Service

Content and marketing with artificial intelligence

We produce copy, campaigns and replies in your brand voice and with far more agility, with a person always reviewing what gets published.

  • In your brand voice
  • Human review
  • Several formats and languages
  • More agile production
What it is

What it is and what it is for

AI content & marketing

Content and marketing with AI combine text-generation tools with a style guide specific to your brand, so drafts sound like you and not like generic text.

The result is a more agile production flow — articles, emails, posts, descriptions — where AI speeds up the draft and your team provides judgement, data and final approval.

Problems it solves

No time to produce content

Drafts are generated in minutes and reviewed, not written from scratch.

Messages that do not sound like your brand

A voice guide keeps the tone consistent across all channels.

Generic campaigns that do not connect

Messages are adapted to each type of customer.

Dependence on a single person

The process is documented and repeatable.

Operation

How it works inside

This is how information travels from entry to result, and where your team steps in.

Comparison

Before and after

Without the service

  • A content calendar that is not kept
  • Generic copy that does not sound like your brand
  • One person carries all the production
  • The same message for different audiences

With the service

  • Regular, planned production
  • A consistent brand voice across all channels
  • A documented, repeatable process
  • Messages adapted to each segment
Scope

What the service includes

Brand voice guide

Tone, vocabulary, examples and limits so everything sounds consistent.

Draft production

Articles, emails, posts and descriptions ready for review.

Personalisation

Message variants by customer segment or channel.

Review and approval

A human review loop before publishing, and results measurement.

Editorial calendar

Planning of topics, dates and channels according to your goals.

Channel adaptation

One message prepared for web, email and social media.

In practice

One article, from idea to publication

  1. Step 1

    You choose the topic and goal: inform, attract or retain.

  2. Step 2

    AI generates a draft following your voice guide and real data from your business.

  3. Step 3

    Your team reviews, corrects and adds the judgement and nuance.

  4. Step 4

    It is published and adapted for email and social; its performance is measured.

Way of working

How we work, step by step

  1. 01

    Listening

    We understand your brand, your audience and your goals.

  2. 02

    Brand voice

    We define style, tone and reference examples.

  3. 03

    Production

    We generate the drafts and refine them with you.

  4. 04

    Review

    Your team approves before publishing.

  5. 05

    Measurement

    We analyse what works and repeat it.

Results

Benefits and how we measure success

  • More output, same teamYou publish regularly without overloading anyone.
  • Consistent brandThe same tone across web, email and social.
  • More relevant messagesContent adapted to each audience.
  • Editorial controlNothing is published without your approval.

Indicators we track

Pieces publishedContent produced per period.
Time per pieceHours needed compared with the previous method.
Visits and repliesAudience and response to each piece.
Brand consistencyInternal rating of tone and quality.
Ecosystem

Integrates with your tools

You do not have to change how you work: we connect to what you already use.

Your website Email Messaging Documents and files Spreadsheets CRM
Trust

Security and control

Minimum permissions

Only the strictly necessary data and systems are accessed.

Human supervision

Sensitive decisions require a person's approval.

Logging and traceability

Every action is recorded and can be reviewed.

Data protection

We design each solution with data-protection regulations in mind.

Applications

Use cases by sector

Professional services

Articles and guides that demonstrate expertise and attract enquiries.

Retail

Product descriptions, campaigns and replies to reviews.

Education and training

Informational material, emails to prospects and posts.

Example uses

  • Blog articles and guides
  • Replies to reviews and messages
  • Personalised follow-up emails
  • Product or service descriptions

Who is it for?

  • Companies that want to publish regularly
  • Marketing teams short on time
  • Businesses seeking brand consistency
Engagement model

How the investment is defined

The investment depends on content volume, formats and languages, and the level of personalisation. Once we know your case we prepare a proposal with clear scope and calendar.

It is common to begin with a pilot set of content to validate the style before expanding.

Questions

Frequently asked questions

Will it be obvious that an AI wrote it?

We work with your brand voice and human review so the result sounds natural and your own.

Who owns the content?

The content is yours; AI is a tool to produce it with more agility.

Can I approve before publishing?

Always. The review loop is part of the service.

Does it work for several languages?

Yes, we can produce and adapt content in several languages.

How is the result measured?

We define indicators from the start — visits, replies, conversions — and review them periodically.

Is anything published without me seeing it?

No. Nothing is published without your approval; review is part of the process.

How do you avoid a generic tone?

With a voice guide and your own examples, plus your team's review.

Can content be produced in other languages?

Yes, we adapt content with the same brand style.

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Shall we talk about your project?

Tell us your case and we will suggest where to start, with no commitment.

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